Talk about throwing salt on the wound. In case you missed it USC, err, the University of South Carolina lost a court appeal to USC, err, Southern Cal regarding the Gamecock baseball team’s use of the interlocking “SC” logo on the team’s baseball caps. Southern Cal argued that it had a patent on the logo and South Carolina was violating that patent with its use of it on their baseball uniforms.
This case has been going on for over a year. On Tuesday a three-judge panel upheld a decision last year by the U.S. Patent and Trademark Office review board that Southern Cal had dibs on the logo. Now if they want to fight the case further, South Carolina take the case to the Supreme Court.
So Southern Cal won in court. End of story, right? Wrong. Apparently the lawyer representing So Cal, new home to the great and always classy Lane Kiffin, figured he would take a few parting shots at the Gamecocks.
Scott Edleman, who apparently is a pretty big shot lawyer in California, is the attorney representing the Trojans. Following the ruling he suggested it was fitting that the Trojans and their warrior image be allowed to keep the logo instead of a school with “a goofy little chicken.”
He went on to say, “I think they wanted to move away from the Gamecock logo. Something that is totally understandable.”
Yikes. This is the sports equivalent of running up the score.
I spoke with a contact close to the Gamecock baseball program and was told Carolina will continue to wear the logo on their caps and uniforms this season. They just cannot sell the merchandise and make any profit from the logo. I’m under the impression the school is strongly considering taking the case to the Supreme Court. After Edleman’s comments I can’t imagine this case is personal.
Oh, and just in case any of you “goofy little chicken” fans want to contact Mr. Edelman, I am sure he would love to hear from you.